The Benchmark Dashboard allows for combining any set of marketing campaigns into a single, aggregate view, to allow for the establishment of appropriate targets and standards across your campaigns.
When you're ready, click here to head to the platform and create a Benchmark Dashboard.
Let's take a look at how to create one!
1. Navigate to My Dashboards in the menu bar.
2. Select Create New Dashboard.
- Note that you will need to connect at least one data source beforehand.
3. Select Digital Marketing Benchmark Dashboard from the two available templates.
4. Choose your Dashboard name. We recommend including the main identifiers you are trying to aggregate in the title (i.e. Artist Name, Genre, Platform)
5. Under Dashboard Filters, specify how you would like to filter your dashboard. You can use multiple filters to further refine what is included.
- The default filter options include: start date, end date, campaign name, and platform.
- You can also create custom filters based off of frequently used tags (i.e. genre).
6. Select Create in the bottom right corner.
7. Once the dashboard is created, you can further add or remove filters, as well as filter by currency and modify date range.
8. Navigate back to the My Dashboards tab to start using your dashboard!